Insights Lessons, case studies, and observations from making ads that actually work.
Filming grocery runs for 11,802 mobile app installs at $0.36 I delivered 11,802+ mobile app installs for a cashback app in Poland by targeting deal-conscious users and optimizing creatives for maximum engagement.
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Selling 95 copies of a $220 online course in one week I ran Facebook and Instagram campaigns across 18 audiences to sell a premium online course in Poland, generating 95 purchases with 3.96x ROAS in one week.
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115,000 app installs at $0.62 for Poland's largest parcel locker network I ran Facebook and Instagram campaigns for a leading logistics company's mobile app — the one that lets you ship packages label-free, open lockers remotely, and track deliveries. Delivered 115K installs at $0.62 CPI over 12 months.
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